Website Stats - What Are Website Hits?

By Craig Deane, Blue Ice Web Design Limited

Many people when viewing the stats of their website believe "hits" to be what constitute a person actually visiting the website, this though isn't entirely correct.

Also in the stats should be "visits", these are what most people commonly think of as "hits", "visits" increase by 1 when someone visits the website. Lets say your visit statistic reads 457 for a day and then somebody visits the site while your reading it, when you then refresh the pages the count will read 458, this isn't true for "hits".

A "hit" is when an item is viewed, an item is the text on a page or a graphic etc, so for example lets say you have a one page website and on your website you have just text then someone visiting the site will be classed as 1 "hit" as they are viewing one item which is the text. If your site has text and an image then when someone views the website this will be registered as 2 hits beacuse the text is one hit and the image is another hit. A website with 10 images if visited will be classed as 11 hits, 10 images plus the text. Take into account that most websites will have hundreds of different items then your "hit" stat may well seem high but you may only have had a few visitors.

So as you can see "hits" aren't really the best stat to take into account when trying to work out how much traffic your website is attracting, instead as explained look at the "visits" stat.

Article created by Blue Ice Web Design

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This article was created by Blue Ice Web Design Limited, they are a website design company based in the UK that offers many website design services at competitive prices.

http://www.blueicewebdesign.co.uk

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